By Jarred Voss
CHARLOTTE – SHARE Charlotte staff spends months strategizing and coordinating a multi-million dollar campaign that benefits all of the city, Executive Director Kelly Brooks said.
The goal of next month’s #GivingTuesdayCLT campaign is to bring awareness to Charlotte residents, while collaborating with more than 200 nonprofits for an annual event that will impact the community, Brooks said.
The staff made its mark in 2016 with the largest Giving Tuesday campaign in the nation, raising more than $7 million for 174 nonprofits. This year’s goal is to raise $10 million.
Terry Albanese, senior development officer for Teen Health Connection, hopes people respond favorably to the campaign to help each organization raise money to help the community.
Her charity improves the health of teens with inclusive and cohesive services.
Involvement with SHARE Charlotte helped Teen Health Connection network with other nonprofit professionals, bring in new donors, raise more money and develop new strategies for planning future community events, Albanese said.
With more than 441 partners and the help of eager-to-learn interns, SHARE Charlotte brings the community together with conferences and marketing classes.
The staff’s drive to “bridge the gap between what people say they want to do versus what they actually do,” pushes them to make the community a strong environment for all, Brooks said.
“Everyone has a part to give, even if it’s $5 or $10,” said Amy Jacobs, campaign manager. “Let’s show the community we care about Charlotte.”